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CONSULTATION
Need advice on how to manage your marketing resources? How to integrate marketing and corporate goals? Almost half of our staff has been in financial services before joining the MFM team. Our principal has extensive financial industry and academic experience.
From public relations strategies, to web site planning, to strategic issues, call on us. We've got the experience. And the expertise.
AUDITS
Our audits will prove that banks don't need to spend more money marketing; they just need to spend it smarter.
Marketing Audits -
Let us analyze where your resources are being spent and what kind of return they're generating. We'll also review your media contracts to make sure you're getting the most for your money.
We'll audit your current efforts for continuity and effectiveness. We'll provide benchmarking for each budget line item, and supply a standard budget template.
Public Relations Audits -
To help you make the best use of your PR resources, we’ll audit your current PR efforts and expenditures. We’ll also offer research-based recommendations to maximize future success.
Web Site Audits -
Our Web Audit reviews functionality, accuracy of content and graphics, search engine placement, and user experience feedback.
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