Marketing Campaign ROI

What could your next campaign return?

Cross-sell and acquisition campaigns drive real, measurable revenue. Plug in your own numbers and see the return — then let's talk about building it.

Your Marketing Campaign

Sets a typical annual revenue per new account. Adjust below to match your numbers.

$
10,000
50050,000
3.0%
0.5%10%

2–5% is typical for targeted financial cross-sell.

$
Revenue Horizon

Match this to your campaign's measurement window — the period over which you'll track this cohort's revenue. Use the expected life of the relationship for a fuller picture.

Projected return

— Return on investment
— New accounts acquired
— Net return (3 yr)
— Cost per acquisition
— Payback period
Annual revenue—
3-year revenue—
Campaign investment—

Estimates only, based on the figures you enter. Actual results vary by audience, offer, product mix, and execution.

This Marketing Campaign ROI calculator is for informational purposes only. We do not guarantee results.

Numbers look good? Let's build the campaign.

We'll help you target the right audience, build the campaign, and track every conversion so the ROI above becomes ROI you can report on.

Talk to Mills Marketing